000 00499nam a22001697i 4500
020 _a9780231175449
082 0 0 _a658.4062
_bROG
100 1 _aRogers, David L.
245 1 4 _aThe digital transformation playbook : rethink your business for the Digital Age
260 _aNew York:
_bColumbia University Press,
_c2016.
300 _axi, 278 p.
650 0 _aNew products.
650 0 _aStrategic planning.
650 0 _aTechnological innovations
650 0 _aInformation technology
942 _cBK
999 _c15871
_d15871