Vineet Nayyar Learning Resource Centre

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1.
Marketing management by
Edition: 15th ed.
Material type: Text Text
Publication details: Noida Pearson 2016
Availability: Items available for loan: Mahindra University VNLRC (19)Call number: 658.8 KOT, ... Items available for reference: Mahindra University VNLRC: Not for loan (5)Call number: 658.8 KOT, ... Not available: Mahindra University VNLRC: Checked out (4).

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2.
Strategic brand management : Building measuring and managing brand equity by
Edition: 5th ed.
Material type: Text Text
Publication details: Noida Pearson India Education 2020
Availability: Items available for loan: Mahindra University VNLRC (1)Call number: 658.4012 KEL. Items available for reference: Mahindra University VNLRC: Not for loan (2)Call number: 658.4012 KEL, ... Not available: Mahindra University VNLRC: Checked out (1).

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