TY  - BOOK
AU  - Osterwalder,Alexander
TI  - Business model generation : A Handbook for Visionaries, Game Changers, and Challengers
SN  - 9780470876411 
U1  - 658.421 
PY  - 2010///
CY  - Hoboken, NJ
PB  - Wiley
KW  - Business planning
KW  - New business enterprises
KW  - Strategic planning
ER  -