TY  - BOOK
AU  -  Perri, Melissa
TI  - Escaping the build trap: how effective product management creates real value
SN  - 9789352137947
U1  - 658.5 PER 
PY  - 2019///
CY  - Sebastopol
PB  - Shroff Publishers
KW  - Customer relations
KW  - Product management
KW  - Success in business
ER  -