TY  - GEN
AU  - Philip Kotler
AU  - Armstrong, Gary 
AU  - Agnihotri, Prafulla
TI  - Principles of marketing
SN  - 9789352865611
U1  - 658.8 
PY  - 2018///
CY  - Noida
PB  - Pearson
KW  - Marketing
ER  -