Vineet Nayyar Learning Resource Centre

The Routledge Companion to Advertising and Promotional Culture (Record no. 15016)

MARC details
000 -LEADER
fixed length control field 00303nam a2200121Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780367645106
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number WES
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name West, Emily
245 #4 - TITLE STATEMENT
Title The Routledge Companion to Advertising and Promotional Culture
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Routledge
Place of publication New York
Year of publication 2023
300 ## - PHYSICAL DESCRIPTION
Number of Pages 403p
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Koha item type
  Mahindra University VNLRC Mahindra University VNLRC General Stacks 23/02/2024 SBH 659.1 WES 17659 Reference