Vineet Nayyar Learning Resource Centre

Customer and Business Analytics : Applied Data Mining for Business Decision Making Using R /

Putler, Daniel S.

Customer and Business Analytics : Applied Data Mining for Business Decision Making Using R / - London CRC Press 2015 - xxvi, 289p. : ill. ; 24cm

9780367424022


R (Computer program language); Data Mining; Database Management; Decision Making--Data Processing; Database Marketing

658.403028 PUT